The challenge of creative leadership

by International Zermatt Symposia on Creativity in Economics, Arts, and Science

"Creative leadership requires a vision of beneficial possibilities not yet appreciated by others and an ability to communicate that vision. Most important is the determination to encourage others to seek out and put their own potential to optimal use in order to achieve the desired result. Courage and perseverance are essential to overcome the often bitter opposition from those whose only objective, be it conscious or due to sheer inertia, is to maintain an often undeserved status quo." "The nine contributors to this book have all demonstrated the exceptional qualities of creative leadership, each in his or her unique way. Four have been awarded Nobel prizes in recognition of their outstanding accomplishments. Here they share they personal experiences of creativity. They talk about the obstacles encountered, both within themselves and in society, and how they overcame them to reach their goals. These distinguished and congenial personalities show the way for anyone who wishes to take u