Strategic partnering

by A. David Silver

Until recently, resource-strapped entrepreneurs and small business owners scrambling for start-up funding and assistance have been forced to turn to family and friends, venture capitalists, wealthy individuals, or government-guaranteed loans. But today there's an extraordinary new source of launch capital - strategic alliances with large corporations. Now, best-selling author and leading venture capitalist A. David Silver reveals everything you need to know to tap into this virtually bottomless pool of creative business funding. In Strategic Partnering you'll discover how hundreds of domestic and foreign corporations - computer giants, utilities, publishers, steel and pharmaceutical companies, communications and entertainment firms - are investing in entrepreneurial companies, in return for the rights to make or market new products and services, and only a small fraction of ownership.^ You'll learn how and when to contact these potential strategic partners, surefire ways for writing an