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by Carol Kennedy
What exactly are Deming's famous 14 points? How can managers analyze their own company's competitiveness using Michael Porter's strategies for competitive advantage? How did Peters and Waterman's In Search of Excellence formula get debunked with the 1980s? How do companies really Thrive on Chaos? If you don't have ready answers for these important management questions, Instant Management is the book for you - whether you've been out of school for years and forgotten the details of the economic Major Works, or it's the night before the exam and you need a quick "refresher" on all the semester's reading. Taking the best ideas from the most important management thinkers of our time, Instant Management is the ideal reference guide for understanding modern management strategy. In quick, easy-to-read essays, Carol Kennedy provides concise summaries capturing the essence of thirty-four seminal thinkers and their major works. In addition to the blow-by-blow key points for each theorist, every
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