Hypens grammatik

by Johan Cronehed

The Grammar of the Hype (Hypens Grammatik)... - a Monograph in Social Anthropology - at Lund University 2004. The book focuses rather on a particular “hype” than deals with the so-called information society as such. What is implied here is a new type of technology - digital information technology - that was generally introduced in the years before and at the turn of the millennium. My thesis could also be applied to other situations of a similar kind that might be characterised as hypes or as “periods of irrational exuberance” - with those terms, “the hype” can both consist of a specific ideological “-ism” and harbour others. What is usually referred to as “IT within the society” I would consider an excellent illustration of such phenomena for contemporary times. Chapter 2 - The Myth - deals with IT and technology, and how it was manifested in our society at fairs, exhibitions, lectures and conferences1999 and 2000. Chapter 3 - The Users - deals with seven so-called “IT-users” in vario